Selective perfumes

Today, you can hear more and more about selective spirits, but their history has a centuries-old tradition. The fact is that perfume has long been intended for the elite of society. Its high price did not allow ordinary citizens to use expensive perfumes, which required processing tons of raw materials.

When did selective perfumes appear?

In the middle of the last century, the perfume industry began to reduce the cost of aromatic products by all means, making it massively available. To do this, it was necessary to replace natural products with chemical analogues, which significantly affected the quality of perfumes, colognes and eau de toilette. Continue reading →