How do I set up an online perfume store? Business features
Among the numerous Internet trading platforms, online perfume stores stand a little apart, since we are talking about a specific product — the aroma of perfumes and colognes, which can…

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Best men's fragrances for summer 2018
Summer has already begun, and You have not yet acquired a fragrance? Listened to a lot of perfume, but did not choose one of the entire range? Do you want…

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How to choose perfume? Traditional way
Have you ever tried to pick up the spirits, so much so that they approached you? How's it going?" The abundance of perfume products in our stores, salons, on trays…

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Perfumery. How did she conquer the world?

The word “perfume” comes from the French “parfumerie”, formed in turn from the Latin” per fumium “— literally translated” through smoke”, that is, Smoking, burning incense. And this is no coincidence, because the history of perfumery stretches back to the times of Ancient Egypt.

Spirits, in the modern sense as they are, certainly did not exist in Ancient Egypt. But, despite this, incense played a huge role in this largest ancient civilization. They were used in religious ceremonies.

The Romans also gave aromas healing properties and used them in medicine. They were the first to use glass vessels for storing balms and perfumes — vials and ampoules.

The fall of the Roman Empire, the invasion of barbarians and endless wars temporarily suspended the development of perfumes in the Western world. In the Arab countries, this art was actively developed. The Arabs traded in flower spices and invented distillation. Continue reading

How to choose perfume? Once again about common errors

We continue to consider the most common mistakes that are made when choosing and using perfumes.

Not all that gold
How can you evaluate the perfume that you are going to buy? According to a variety of parameters, first of all — in appearance.

The packaging will always be carefully designed, regardless of whether it is the author’s work in the “branded” store, or the own development of the “network” company. The inscriptions are printed clearly, legibly, evenly, without grammatical errors (here you will have to learn foreign languages…). Continue reading

You wouldn’t be chasing cheapness

The other extreme, much more common among our compatriots (and what can you do — life is like this) – the pursuit of what is cheaper. Here, perhaps, it is not necessary to gloat-our valiant rulers and leaders as plunged the country into poverty in the seventeenth year, so there and left, and who tried to surface-diligently drowned… Well, never mind, not about politics. This is because the way of thinking of post-Soviet people is how to save something. But at the same time-to convince everyone, including yourself, that we really live rich and on a Grand scale.

In relation to the situation: a post-Soviet person has a tendency to buy all sorts of… things “on occasion”, on the market stalls, in railway kiosks and in the cobwebby corners of grocery stores. Continue reading

How to choose perfume? Tasting
We discussed various ways to select your own flavor and explained the disadvantages of these methods. For some reason, everything described turned out to be "wrong". So what should I…

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A gift for Valentine's Day (Valentine's day).
Saint Valentine's day Is one of the most pleasant holidays for lovers. On this day, there is a tradition to give cards in the shape of hearts, but of course,…

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How to choose perfume? Equality and flavor
Another "popular" way to choose spirits is to "sniff" your friend. "Oh, how lovely!"- and immediately begins a trip to the store to buy. For the most part, such purchases…

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How to choose perfume? Traditional way
Have you ever tried to pick up the spirits, so much so that they approached you? How's it going?" The abundance of perfume products in our stores, salons, on trays…

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